The face on the Sphinx is that of Pharaoh Khafre. His Father Pharaoh Khufu had the great pyramid built. Khafre tried to do the same but it wasn't as large. His Tomb is directly south west of his father's tomb. Any way Pharaoh Kahfre is the face on the great Sphinx along with many other statues because he apparently loved seeing his face carved into stuff.( Hint: the title of the blog.) Pharaoh Kafare is a lot like celebrities in our time because his face was probably everywhere. More like Kanye West because he THINKS he's the best.